Kanok Research, is practically-well prepared the research methodology directly and truly related to the clients’ objectives and requirements in addition to the Qualitative Research carried out through the long experienced professional research team.

Conteneous Study
Continuous Study is a continuously 4-times-conducted research per year for market share increasing or decreasing of product including the study of consumers’ attitudes toward the product.

ADHOC Study
ADHOC Study is one time complete-conducted research for all collected data types through following means below:
1. New Product Development
2. Concept Test, Name Test, Packaging Test
3. Perfume Sniff Test, Taste Test
4. Product Formulation Test, Price Test
5. Market Mix Test
6. Pre/Post Market Test
7. Pre/Post Advertising Test
8. Attitude, Habit, & Usage Study
9. Consumer satisfaction Study
10. Media Survey

-   A group conversation comprises 8-10 targeted persons with 1leader in a group asking questions during the conversation and idea interaction to collect useful marketing ideas and suggestions.

-   A continuous group conversation is an invitation of the previous targeted group to suggest the continuous ideas to meet the product’s complete marketing mix.

-   An individual conversation is a business man, owner, superior management interview or persons who do not have enough time and cannot join the group interview through a phone call appointment interviewed by the specialist in that particular matter based on specified topic conversation. Before the interview, ask for record making permission from the interviewee.